💰 What is CBA (Cost per Action) in Meta Ads — And Why It Matters

When you run ads on Meta (Facebook, Instagram, WhatsApp), tracking performance isn’t just about reach or impressions — it’s about actions. This is where CBA (Cost per Action) becomes crucial. 📌 What is CBA? CBA stands for Cost per Action, and it tells you how much you're paying for each specific user action that your…

March 18, 20250Comments

ByTrextrade

📩 How to Create a Lead Generation Campaign on Meta (Facebook & Instagram)

If you're looking to collect contact information, schedule calls, or grow your CRM — a Lead Generation Campaign on Meta is the way to go. It's designed to capture high-quality leads directly from Facebook, Instagram, or your website. 🎯 Step 1: Choose “Leads” as Your Objective In Meta Ads Manager, click Create → select Leads.…

March 11, 20250Comments

ByTrextrade

🎯 What is Retargeting on Meta — and Why It’s a Game-Changer

Most users don’t convert the first time they see your ad. That’s where retargeting comes in — it helps you reconnect with people who already showed interest. Retargeting (also called remarketing) is one of the most profitable strategies in digital advertising. 🔁 What Is Retargeting? Retargeting is the practice of showing ads to people who:…

February 6, 20250Comments

ByTrextrade

Meta

💰 What is CBA (Cost per Action) in Meta Ads — And Why It Matters

📩 How to Create a Lead Generation Campaign on Meta (Facebook & Instagram)

🎯 What is Retargeting on Meta — and Why It’s a Game-Changer

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