🎯 What is Retargeting on Meta — and Why It’s a Game-Changer
Most users don’t convert the first time they see your ad. That’s where retargeting comes in — it helps you reconnect with people who already showed interest. Retargeting (also called remarketing) is one of the most profitable strategies in digital advertising. 🔁 What Is Retargeting? Retargeting is the practice of showing ads to people who:…
🌐 How to Verify Your Domain in Meta Business Manager — Step-by-Step Guide
Verifying your domain is a critical step if you're running ads on Meta (Facebook, Instagram) — especially when dealing with events, tracking, or optimizing with Aggregated Event Measurement. It builds trust, prevents domain misuse, and gives you full control over your Pixel and events. ✅ Why Verify Your Domain? Required for full iOS14+ tracking compliance…