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πŸ” Meta Pixel vs. Conversion API (CAPI): What’s the Difference and Why You Need Both

If you're advertising on Facebook or Instagram, tracking performance accurately is critical.…

πŸ›οΈ How to Create a Sales Campaign on Meta (Facebook & Instagram)

Whether you're selling physical products, digital services, or even bookings β€” a…

🧠 Meta Advantage+ Tools: Smart Automation for Better Results

Meta’s Advantage+ suite (previously known as "automated targeting and placement") helps advertisers…

πŸ” The Power of A/B Testing in Meta Ads: How to Optimize for Real Results

When running ads on Meta platforms (Facebook, Instagram, Messenger), one of the…

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